About Purvodaya

Purvodaya, the annual B-school fest of Vinod Gupta School of Management, IIT Kharagpur is an amalgamation of events spread across all the domains of business and management. Spread across 3 days, it provides an ideal platform for the budding managers and innovators of today to hone their skills and test their mettle against their peers. The event hosts a complete business extravaganza.
We create an environment wherein students from all over India aspire to learn the business jargons and win the competitions. It aims to bring together management students from various B-schools of the country to a common platform where each participant presents his/her business acumen to be the best and win the competitions.
A coalescence of corporate tycoons, industry experts, technocrats and best business minds from all over India bring their vast knowledge share to the table
Inspirational. Challenging. Prophetic. The Speakers are creative market leaders, who share their insights at the leadership summit. Meet the Experts unlocks the secrets of commercial success. Together, they change how we think about business.
Purvodaya is the place to learn, share and develop new ways of thinking. It is a festival of ideas, innovation, challenge and creativity, a place where future businessmen and corporate leaders of different backgrounds come to grow.
Purvodaya concludes on an ecstatic note with a fun-filled cultural night thereby adding colors to the mundane MBA life.

Purvodaya 2021 – EXCELLENCE THROUGH RESILIENCE

“If you can’t fly then run, if you can’t run then walk, if you can’t walk then crawl, but whatever you do you have to keep moving forward.”

- Martin Luther King Jr

Dating back to Robert Bruce and spider's story to modern-day, Arunima Sinha climbing Mount Everest beating all odds, one thing that lies common in their success stories is that they all failed in their respective endeavours only to bounce back with even more zeal to win. Would we have ever gone to the moon if we gave up?
Purvodaya, the annual B-School fest of VGSoM, IIT Kharagpur, is an epic saga of perseverance where competitions will provide a platform to test out the budding manager's adaptability, flexibility, and robustness. The prodigious mix of events spanning across contemporary business problems from a diverse spectrum of industries challenges the finest B School students of our country to show the world that with resilience, we can beat the odds and rise above the ashes.
The essence of Purvodaya has always been about drawing lessons from defeat, rather than boasting about our victories. We strive to continue the magic and the ethos that has made past editions events to remember, by making sure that Purvodaya is where ideas get sparked, innovations thrive, and creativity blooms.